June a very active month for IDWEAVER

June 2008 will be remembered for the explosion in the number of projects won and completed by the IDWEAVER team. In terms of buzz marketing and viral marketing projects alone, we might mention:

• For Emailvision: 
  • A project on the theme of “Experts” as part of the opening of the IT hardware unit of the mail order firm Manutan (France)
  • Spa Explosive Water, consisting of a national Code-On-Pack action and a personal video competition (User-Generated Content)
  • For Hansaplast, “Did their day start badly?”; boost your friends' morale with amusing videos depicting everyday life
  • For CréativeShop (Paris): a viral marketing action for the July launch in France of the DVD of the film “Le Royaume”
• For Radionomy: development of personalisable banners and players, and of the Facebook application allowing one's favourite radio stations to be published there
• For the AIDS Prevention Platform: viral marketing action “What type of seducer/seductress are you?” aimed at increasing young people's awareness about condom use.
• For DDB: creation of a social networking-type application for the summer action of Schwarzkopf – Got2be

And where more “corporate” projects are concerned, our teams have not been resting on their laurels either:

• For the Socialist Party: a redesign of their homepage and their “all the latest news” management module, now exportable to the blogs, personal pages and Facebook profiles of members and sympathisers via a widget.
• For the CEFIC: official launch of the international portal for the chemical industry, “click-in cefic”.
• And many more too…